Europe: state of TV, SVOD race and pandemic boost
Europe has been experiencing a strong presence of US-based OTTs, whilethe toplocal players are making great efforts to compete within the region. Pay TV remains
Europe has been experiencing a strong presence of US-based OTTs, whilethe toplocal players are making great efforts to compete within the region. Pay TV remains
Despite an up and down 2020, fueled by COVID restrictions, SVOD continued to expand, with more service launched and content offered. Prensario reviews some of
By Alejandra Moreno, Head of Marketing, JCDecaux – Brazil To win the “Streaming War”, OTTs not only need good content, but also good promotional campaigns.
Format Recognition and Protection Association promotes at MITPV a key document for the global market: the 10 steps to protect your format, including tips that
By Laura Tapias, VP America & Spain, Applicaster While some attention continues to be dedicated to the growth of Netflix, Disney+, who recently announced the
By Jaime Otero International markets are the new battleground in the streaming wars and as competition has grown in European SVOD markets, specifically France, Italy,
Parrot Analytics has analyzed the flagship streaming platforms from the top six media companies which control over 70% of all US demand for TV content:
The 2021 edition of ATF offered a varied number of local and regional testimonials of the media and entertainment business across the APAC. Among them,
From MIPCancun 2021 to Kidscreen Summit 2022, Prensario offers the key international buyers’ highlights and their content needs. The line includes a diverse selection of
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