GMA Network, the Philippines’ leading broadcast company, keeps expanding with stronger, wider television coverage across the country as it continues to deliver the Kapuso brand of credible news and quality entertainment to millions of Filipinos and abroad.
While it thrives in the new era, the Filipino TV giant remains relentless in expanding its reach and signal strength through building new operating stations and upgrades.The Network currently has a total of 93 TV stations strategically placed in various areas nationwide. It is comprised of GMA’s analog and digital TV as well as GTV’s analog TV broadcast stations.
‘We strive to return the favor to our viewers for their support through providing bigger, better, and quality service and programs to the best of our ability. Along with the Network’s success, we are continuously working to ensure that our production and post-production facilities are at par with global technical standards, so we can offer television that emulates cinematic visuals’, indicated Chairman and CEO, Felipe L. Gozon.
‘And with the further expansion of GMA’s reach in the country, this allows us to deliver our brand of objective and truthful public service and quality entertainment to the greatest number of Filipinos as possible’, he completed.
Through the help of the said stations, Nielsen Phils. TV Audience Measurement data from January to August 2022 has shown that GMA – combined with its other channels GTV, I Heart Movies, Heart of Asia, Hallypop, and DepEd TV – reached 97.1% of all TV households nationwide or 18.4 million TV households in Total Philippines.The main channel alone recorded a net reach of 96.6% or 18.3 million TV households while the Network’s second free-to-air channel, GTV, registered 78.9% net reach or 15 million viewers for the said period. Total TV households in the Philippines for 2022 are estimated at almost 19 million.
GMA’s combined people net reach in Total Philippines, on the other hand, is at 94.3 percent, or about 76.6 million viewers out of the Total Phils. estimated TV viewer population of 81.3 million for 2022. In its pursuit of reaching every Filipino household, GMA is also set to unveil more digital TV stations that will further expand the Network’s digital TV coverage with an additional investment of over P1 billion. Likewise, GMA is poised to reach the entire population of TV households throughout the country with its digital TV signal with its future investments.
To date, the Network has spent almost P860 million (USD 14,63 million) for the upgrades of existing DTT stations with a total of more than P1.8 billion (USD 30.63 million) for all these efforts for digital broadcast. As the country also continues its shift from analog to digital transmission, GMA similarly enables more Kapuso viewers to access a clearer and more vibrant TV viewing experience through its digital receivers GMA Affordabox and GMA Now.
Aside from TV, everyone can stay updated via GMA’s 23 radio stations all over the country. Kapuso viewers abroad can likewise catch GMA via its international channels GMA Pinoy TV, GMA Life TV, and GMA News TV as well as GMA On Demand. Netizens can get the latest news and Kapuso content via www.GMANetwork.com, GMA News Online, and GMA’s official social media accounts.
Recently, GMA Pinoy TV received the Global Award at the 12thAnnual The Outstanding Filipinos in America (TOFA) Awards for its efforts to raise the profile of Filipinos on a global scale with its network reach and critically-acclaimed programming. The network, which celebrates its 17thanniversary this year, fosters cultural pride and gratitude for the modern-day heroes who perpetuate the greatness of the Filipino race through its programs and various initiatives. Its ‘Stronger Together’ campaign, in particular, brings Filipinos together in camaraderie and helps one another cope with today’s challenges such as the COVID-19 pandemic and anti-Asian hate.
