Olympusat has successfully widened its acquisition unit and distribution, while doing strong investments in its Free TV platform and in FAST channels.
Aurora Mohler, Chief Content Officer, is acting in these season markets to implement these strategies: ‘In Olympusat, we believe that tv is still the most powerful way to reach audiences and get them to participate. We are investing in high quality tv and expanding globally our Free TV and making our streaming channels available on all platforms, so our customers can see their favorite programs anywhere at any time’.
It’s important to clarify that at the beginning of this year, the firm diversified its business, offering FAST channels, and did so to fulfill the increasing global demand.
Precisely, for ths ATF edition, the company is promoting is FAST channels in Spanish: Top Cine, Cine Real, Tu Cine, Cine Sureño, Cine Clásico, Horrorfy, Sabre Más, Juntos, Chiquilines, Flash y MMC. And FAST in english: Crime Time, Top Cine, Studio 19, Horrify, Family Tree y Mystify.
‘These channels are specially designed to offer a wide variety of programming that attracts viewers from all ages and interests, and we are constantly innovating to provide to our spectators the best experience possible’ Mohler explained.In relation to Free TV, the AVOD platform by Olympusat that offers unique programming all around the globe, being driven by the global markets. ‘Free TV is available for all streaming platforms in 17 regions of Latin America, and more recently, the USA. Free TV is also accessible as a transmission station for Mexico’s city audience, Mexico, as FreeTV 8.2. We are now starting to get it known in Europe’, she concluded.