Amagi to detail AI-driven monetization and content strategy 

Amagi, the AI-enabled industry cloud platform, is attending ATF 2025 to meet with media companies seeking to modernize their operations and unify streaming and broadcast workflows. The company, which provides services ranging from live remote production and automated playout to global content syndication, is positioning itself as a solution for driving advanced monetization in the new video economy.

The platform currently powers over 7,000 channel deliveries across more than 300 content distributors globally. Amagi is trusted by 45% of the Top 50 listed media and entertainment companies and processes over 500,000 hours of content.

At the market, Amagi will focus on demonstrating how media companies can leverage its technology to improve content performance and revenue generation. The key areas of discussion will center on:

  • Content and Audience Optimization: Learning how to optimize existing content libraries to better meet specific audience needs.
  • Monetization Technology: Strategies for maximizing revenue using the Amagi ADS PLUS Marketplace and advanced Ad Insertion technology.
  • FAST Channel Growth: Methods for boosting revenue through the expansion of Free Ad-Supported Streaming (FAST) channels.
  • Distribution: Techniques for seamlessly distributing content across multiple platforms.

Amagi, headquartered in Bengaluru, India, with a global team across the Americas, EMEA, and APAC, states that its mission is to redefine how media is created, distributed, and monetized intelligently and globally. The platform is designed to provide 24/7 reliability and compliance, supporting clients in achieving their goals for the future of media.