Asia TV Forum & Market, the event that focuses on the entertainment industry in Asia, will be held from December 3-6, 2024 at the Marina Bay Sands Convention Centre in Singapore, where buyers and sellers from more than 60 countries and regions around the world will attend.
ATF is organized by RX Singapore (Reed Exhibitions), the world’s leading trade show business. The event, which celebrates its silver jubilee this year, serves as a central platform for the entire spectrum of entertainment content, with an emphasis on acquisition, distribution, financing and co-production. Key topics include television content, film, online streaming and the development of innovative business strategies. The show attracts exhibitors and visitors from diverse areas of the entertainment industry, including television producers, film distributors, online platforms, financing experts and content syndicators. It offers a unique platform to present new products and services and to establish important business relationships.
The first day will kick off with “The ATF Leaders Dialogue,” with discussions and sessions that will focus on unique insights and strategic visions for 2025, what this means for the evolution of the industry today, its creative challenges and the ingenuity of business models. The market will also feature conferences focused on content, production and a series of labs and pitches. The latest content will be presented, from formats to dramas and children’s programs, where global analysts will also present exclusive data and statistics. In terms of production, they will seek to address industry capabilities, as production profiles enter the scene to add value and improve industry competency; real problems and current user cases will be addressed. The lab series is aimed at producers, to help them with a deeper understanding of the facets of the business today, along with presentation preparation tips.
Asia TV Forum & Market plays an important role in shaping the future of the Asian television and entertainment industry. Highlights of the show include high-level conferences, networking events and business matching sessions, which offer participants valuable opportunities for exchange, discussion and establishing new business contacts. ATF is a must-attend for entertainment industry professionals who wish to tap into the enormous growth potential of the Asian market.
The event will also feature Pitch sessions: the “ATF x TTB Animation Lab & Pitch 2024” is an initiative for the second consecutive year for animation producers and projects from Asia and Europe, offering an insight into animation markets, financing and co-production possibilities between the two continents. The aim of the training is to prepare participants for the market launch and presentation of their projects.
The “ATF x Mango 1% Formats Pitch 2024”, an international format competition initiated by Hunan TV and Mango TV of China. The competition aims to discover and develop innovative format content that can unite local audiences and travel across multiple screens and diverse cultures. The winner will win a cash prize of SGD 3,500 and a co-development agreement with Hunan TV and Mango TV.
Finally, in the “ATF x SAAVA 2024 IP Accelerator,” a prestigious international panel will select up to 12 ideas and concepts across genres, formats and business models to evaluate for the AiPA program. The selected concepts will meet with a variety of decision makers and funders from different sectors for the opportunity to bring their ideas to life and join a unique base of media alumni and creative entrepreneurs.
