At ATF 2024, BEAJ (Broadcast Program Export Association of Japan) hosted the “Drama Gems from Japan» showcase, spotlighting ten diverse titles from leading Japanese broadcasters. The event, held yesterday at Marina Bay Sands in Singapore, emphasized the unique strengths of Japanese storytelling and its potential for global licensing opportunities.
The showcase opened with an overview by Michelle Lin from K7 Media, who moderated the session. Trailers for featured titles were screened, followed by detailed discussions with key producers and sales representatives. Among the highlighted dramas were Eye Love You from TBS and Where Does the Sea Begin from Fuji Television Network, both offering insights into the evolving trends in Japanese television.
Daiki Sai, creative producer at TBS, elaborated on the concept of “Eye Love You», a romance series blending Japanese and Korean cultural elements. ‘This project began in 2021 with the intent to appeal to both domestic and international audiences. Scenes were filmed in Malaysia, and the scripts were translated into Korean to facilitate cultural collaboration’, Sai explained. The series, which has gained traction on Netflix and other platforms in Asia, demonstrates the growing influence of cross-cultural storytelling.
Kei Uno, representing scripted formats at TBS, highlighted the series’ innovative approach, noting that Eye Love You incorporates elements like “magical girl” themes and boy-love romances. ‘It reflects a broader trend in Asian dramas, exploring intergenerational relationships and family dynamics’, said.
From Fuji Television Network, senior producer Ken Murase and assistant manager Yuri Akimoto presented Where Does the Sea Begin, a drama delving into themes of reconciliation, parental love, and personal growth. The story follows a man who discovers he has a daughter with his ex-boyfriend, prompting him to confront his past and embrace fatherhood. Murase described the series as ‘a profound exploration of family connections and the impact of unresolved histories’.
The lineup also included suspenseful narratives like Mind Investigator Akari Shinno from Yomiuri TV, family intrigue in Until I Destroyed My Husband’s Other Family from TV Tokyo, and culinary explorations in Unsung Culinary Delights from Chukyo TV. Other notable titles ranged from medical dramas like The Travel Nurse by TV Asahi to transformational stories in Secret Makeover by Nippon TV.
