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CJ ENM: competitive reality and social experiments

CJ ENM arrives at MIP London with a slate of reality formats that mix competition, strategy, and social dynamics. The South Korean distributor, known for its successful entertainment franchises, presents a lineup that taps into the global demand for unscripted content with high-stakes gameplay and relationship-driven narratives.

Sunmin OH, Marketing

Among its key offerings is The Genius Game, a survival reality show that puts intelligence and strategy at the forefront. Thirteen contestants—described as some of the nation’s sharpest minds—compete in challenges that test their ability to navigate complex games and social manipulation. The format blends psychological tactics, alliances, and deception, making it a contest of both intellect and influence.

Expanding on the theme of social interaction, Couple Palace takes matchmaking to an ambitious scale, gathering 100 singles in a setting designed to accelerate the search for a spouse. The show follows participants as they navigate the process of finding a partner within a structured environment, adding a competitive edge to the traditional dating format.

CJ ENM also showcases I Can See Your Voice, a mystery music game show where contestants must determine whether a singer is talented or tone-deaf—without ever hearing them sing. The format, which has already been adapted in multiple territories, plays on the tension between perception and reality, making it a unique take on talent competitions.

Rounding out the lineup is Wedding Fighter, a survival-style show featuring engaged couples who compete for a wedding budget of nearly $290,000. At a time when marriage rates are in decline, the series introduces a financial incentive to the equation, challenging couples to endure a 10-day, high-pressure competition to prove their commitment.

CJ ENM’s presence at MIP London reflects the continued international appeal of South Korean formats, which balance strategic gameplay with emotional engagement. As demand for unscripted content evolves, the company positions itself with a range of formats that explore competition, relationships, and the unpredictable nature of human interaction.

CJ ENM Latest Shows

Way Back Love

Reclusive Hee-wan’s life turns upside down when her childhood friend and first love, Ram-woo, returns—as a grim reaper. The Grim Reaper appears as the person you love the most before you die. In front of 24-year-old Hee-wan who had no will to carry on and lived as a social outcast, her childhood friend as well as her first love Ram-woo appears as a Grim Reaper and tells her she will die in a week. Hee-wan and Ram-woo are forced to spend a week together. Throughout their time together, they rediscover the meaning of life and reconnect with what truly matters.

My Dearest Nemesis

An unlikely romance ignites when two former online game rivals reunite as boss and employee
In 2000, Su-jeong met her first love, «Black Dragon,» in an online game. But he turned out to be a fashion disaster with a juvenile imagination, a true middle-schooler! Fast forward ten years, and her new, younger boss seems oddly familiar. Could he be the same «Black Dragon» she left behind in her online gaming past?

Study Group

Eager to be book smart, but his only talent is to fight! Will the «study group» lead Ga-min to get into college?
People rarely change, but that doesn’t necessarily mean they can never change. «Youn Ga-min,» a boy who aspires to study well but was only born with a talent to fight, lands at the shockingly infamous Yusung Technical High School, also known as the world’s worst school. Forming a «study group,» Ga-min strives to get into college, showing his (real) bloody effort that no one ever anticipated. This is a story, a chant for those who constantly question themselves to be better off instead of figuring out the straightforward answers. Kudos to all the bottom 1%!

CJ ENM

CJ ENM is a leading entertainment company founded in Korea in 1995. Its entertainment division operates across various sectors of the industry, including media content, music, film, and performing arts, delivering top-tier original content across multiple media platforms worldwide. CJ ENM has created, produced, and distributed globally acclaimed content, including the Academy Award-winning film Parasite, the Tony Award-winning musical Kinky Boots, record-breaking Korean films such as Roaring Currents, and hit TV series like Guardian: The Lonely and Great God, I Can See Your Voice, and more.

Under the motto We Live to Discover Untold Originals, CJ ENM has three major production and distribution studios: Studio Dragon, a powerhouse in drama production; Endeavour Content, based in the U.S.; and CJ ENM STUDIOS, dedicated to K-OTT content production. Additionally, CJ ENM organizes KCON, the world’s No. 1 K-Culture festival, and the MAMA Awards, the most prestigious K-pop music awards, bringing K-Culture experiences to audiences worldwide.

CJ ENM Sales Contacts

Diane Min

Head of format Sales

Albert Park

Senior Sales Manager