Croatian Ministry of Culture and Media, Nina Obuljen Koržinek, introduced this week during NEM Dubrovnik a new regulation on Electronic Media, sponsored by the Ministry along with the Croatian Audiovisual Centre (HAVC), Agency for Electronic Media in Croatia (AEM).
Nina Obuljen Koržinek remarked: ‘We all recognize the importance of content produced in Europe for our diversity, and identity but also for the media industry. Electronic Media Act came into effect in October last year and introduced several changes related to the contribution of market stakeholders, local production, and development of the audiovisual sector as a whole’.
During NEM, panelists from Europe and Croatia gave an in-depth look at the new law and highlighted how it will affect different audiovisual organizations such as national televisions, operators, streaming services, and other audiovisual professionals in Croatia.
Minister Obuljen Koržinek added: ‘The newly introduced obligation for operators to provide 10 % of annual gross revenue for works of Croatian independent producers. Media service providers on-demand, which are targeting Croatia, were introduced the obligation to contribute 2% of annual gross revenue for the implementation of the national program for the audiovisual creation and to directly invest 2% – either into production or purchase of audiovisual works of Croatian independent producers’.