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Global Agency: from dramas to competition formats 

İzzet Pinto. Founder & CEO

With innovative stories and formats, Global Agency is leading at MIPCOM 2025 with a list of titles that emphasizes high-stakes Turkish drama and versatile unscripted formats.

The drama lineup features Dynasty of Love, an ongoing weekly prime-time production. The series is a complex narrative about a battle for control of a powerful bus terminal. An aging tycoon faces threats while attempting to secure his legacy, which includes replacing his emotionally scarred son with a streetwise double. A dangerous love triangle forms when the double falls for the son’s wife, leading to unraveling secrets and blurred loyalties within the family mansion.

The returning hit, One Love Season 4, continues the captivating story of the idealistic Doga and the charming Fatih, whose romance creates a major culture clash between Doga’s mother and Fatih’s devout family. Their struggle centers on their love triumphing over cultural differences, while Doga’s mother confronts her own biases. Similarly, Red Roses focuses on Meryem, who was married into an Islamic sect at 14 and is now fighting to prevent her daughter, Zeynep, from suffering the same fate as the bride of the sheikh’s grandson. Meryem must secretly work as a carer for secular psychiatrist Levent, and despite their clashing religious and progressive beliefs, the two are drawn together emotionally.

Other dramatic highlights include My Mother’s Tale (47 x 1 Commercial Hour), which follows Zuhal’s battle to raise her three sons and find redemption after her husband loses his business through reckless financial decisions. The family is plunged into hardship, forcing Zuhal to abandon her former career and run a bread shop, while dealing with her sons’ anger and feelings of abandonment. The drama Vendetta also features prominently, revolving around Dilan and Baran, who are forced into marriage to end a blood feud. Baran is pressured by a treacherous uncle to seek revenge, but instead vows to marry his enemy’s daughter, Dilan, leaving him torn between his duty and the powerful passion that ignites between them.

In unscripted formats, Global Agency is offering several distinct concepts. Big 5 is an innovative singing talent show where 15 contestants train intensively for 12 weeks to secure a spot in a five-member pop group. Weekly performances lead to duels and eliminations, with ousted contestants casting strategic votes that influence the finale. For reality lifestyle, Celebrity Dreams provides an inspiring look behind the celebrated images of famous people as they fulfill long-cherished, secret fantasies. These fantasies range from tracking down a first love to meeting an admired mentor, often requiring the celebrity to overcome the obstacle of their own fame. Finally, the fast-paced quiz show Beat the Smartest (BTS) tests the knowledge, strategy, and luck of four contestants in one-on-one duels using visually presented multiple-choice questions. Contestants remain in the game even after incorrect answers, with their scores presented on a marathon graphic as they race to climb a prize ladder up to €50,000.

Global Agency, one of the world’s leading TV content distributors, offers a broad portfolio of powerful dramas and innovative formats that continue to capture the imagination of audiences worldwide.

Putting customers first, our dedicated team blends top quality and original content with a dynamic marketing approach, sensitive to differing tastes globally.

Growing quickly to encompass more than 150 projects, Global Agency has enjoyed international hits with hard-hitting dramas such as 1001 Nights, Magnificent Century, Broken Pieces and Mother.

The agency draws upon a rich pool of creativity and has diversified into formats such as lifestyle, talent, dating and game shows, achieving success with programs such as Shopping Monsters, Keep Your Light Shining, Perfect Bride and The Remix.

The strong team which the agency has built up over the years fuses a wide range of expertise and skills. They bring to the table the flexibility and creativity needed to meet the contrasting needs of clients. The experience which they have accrued enables them to identify quickly what content will resonate with audiences.

Key to our achievements has been an intimate knowledge of the entertainment industry and understanding of differing tastes across markets and cultures. A dynamic and high-profile marketing strategy is a vital element in enhancing our reputation.

The company’s executives attend more than 15 major entertainment content market events each year to reinforce its worldwide reach. Our presence at key gatherings such as MIPCOM, MIPTV and NATPE Miami have helped build our knowledge and understanding of all major markets internationally.

With its powerful programs, trendsetting formats and innovative strategies, Global Agency is well placed to keep providing ‘Content that Creates Buzz’.

 

Ejecutivo de ventas

Ivan Sanchez

Sales Director Latin America