MBC America is showcasing an array of captivating formats aimed at global audiences, drawing inspiration from the success of its hit singing competition, «The Masked Singer» (known in Latin America as «¿Quién es la máscara?»). Rachel Kim, Manager of International Distribution & Content Strategy at MBC America, discusses the network’s latest offerings.
Ms. Kim, a key representative of MBC America’s international distribution efforts, sheds light on the diverse range of formats being presented. ‘We’re excited to introduce a variety of engaging shows that reflect the dynamic storytelling and entertainment value of Korean television’, she states.
Among the featured formats is «Bloody Game,» a thrilling survival reality show set to be produced in the US. In this gripping series, ten daring participants enter the intense battleground of the bloody mansion, competing for a staggering $1,000,000 prize. With cunning resourcefulness, participants navigate treacherous challenges, concoct secret alliances, and even engage in betrayal – all in the pursuit of wealth. Each day presents a new Money Challenge, adding layers of tension and intrigue as participants vie for survival.
In addition to reality formats, MBC America‘s catalog includes over 800 hours of Spanish-dubbed dramas. Series like ‘She was Pretty‘ have made waves in markets such as Mexico, marking a groundbreaking moment for K-dramas in the region. This series captures the hearts of audiences with its compelling storyline and star-studded cast, including popular South Korean figures such as actor Park Seo Joon and renowned singer Choi Si-won.
Moreover, MBC America is presenting innovative formats such as ‘Bingo Karaoke,’ which reimagines the traditional game with a musical twist. In this immersive format, two superstar celebrities join forces with their most passionate fans for a high-octane music showdown on a cutting-edge LED bingo set. This innovative format merges the thrill of competition with the joy of musical performance, offering a truly immersive entertainment experience. For inquiries or partnership opportunities, Ms. Kim invites interested parties to contact her directly at rachelkim@mbc24tv.com. As a representative of MBCAmerica’s contents business team, Ms. Kim is dedicated to facilitating collaborations and expanding the network’s presence in global markets.
