Singapore’s Mediacorp added StarHub TV+ to its meWatch platform, a strategic move that StarHub confirmed past October. The deal was positioned as a significant step to streamline content consumption for Singaporean audiences.
StarHub characterized the new arrangement as a ‘key milestone’ and ‘more than a commercial agreement’. The company stated that the integration gave ‘everyone in Singapore easier access to the content they love’, explicitly highlighting the availability of the Premier League.
Nikhil Eapen, CEO of StarHub, emphasized the user-centric nature of the deal. He described the partnership as an effort focused on ‘making technology and media work better for people’, using terms like ‘simpler’ and ‘seamless’ to define the user experience.
At the time of the announcement, specific pricing structures and practical implementation details did not appear to be made public.
