Spiritum Entertainment develops, produces, and licenses preschool IP that teaches kindness, positive values, and healthy habits through play and music for global audiences. Its flagship property, Plim Plim: The Kindness Hero, is one of the world’s most-watched preschool brands on YouTube, with more than 80.1 billion views and 47.4 million subscribers across its channels, and the #1 Spanish-language kids’ channel on the platform. Available in multiple languages, Plim Plim continues to expand into new markets across content, music, live experiences, and consumer products, connecting with families around the world.
At MIP Junior 2026, Spiritum Entertainment it is showing the momentum of its flagship preschool IP, Plim Plim. The beloved animated property is experiencing exponential growth across all business verticals, marked by record-breaking YouTube viewership, a highly successful pivot into interactive gaming, and a milestone live entertainment expansion into the
Plim Plim is a cheerful 2D animated hero who takes young viewers on fun, musical adventures while encouraging kindness, empathy and confidence. Together with his friends and preschool teacher Ms. Arafa, he explores emotions, friendship, healthy habits and everyday challenges, helping children learn through catchy songs, playful stories and relatable experiences.
Bumpy is a playful purple bear who, together with his friends Tracey, Pedro and Tod Brown, turns everyday lessons into fun adventures. Designed for preschoolers aged 1–4, this digital-first, music-led series encourages learning through play, exploration and discovery across 52 colorful three-minute animated clips, available in Spanish, English and Portuguese.
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