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RCN Colombia: stronger with RCN Studios

RCN Colombia, through its RCN Studios, hosted the largest cocktail event at the recent edition of Content Americas in Miami, bringing together top executives led by its president, José Antonio de Brigard, a prominent cast from its latest productions, and an elite group of media industry professionals. Amidst a challenging market landscape, RCN stands out with its strong position, producing high-end content both for its own network and major SVOD platforms such as Prime Video and Netflix.

Alexander Marín, head of RCN Studios, talked with Prensario about the company’s ongoing transformation: ‘This is just the beginning of what comes next. After four years of investment and dedicated work, we are now in an enhanced market position, not just as a broadcaster but as a powerhouse of successful multiplatform content. Seeing the presence of SVOD executives and the remarkable talent we brought from Colombia, the U.S., and other countries confirms our evolution. It has been a long time since RCN organized an event of this scale… we are at a pivotal moment in the company’s history’.

Juan Pablo Posada, VP of Content Production, highlighted the company’s increasing output: ‘We are currently producing eight projects annually in our studios. In 2024, we delivered two fiction series and two reality shows for RCN, as well as Manes, Betty: 20 Years Later, and Top Chef for Amazon Prime, along with a project for Netflix. In 2025, we will continue with new seasons of Betty, Manes, and Top Chef for Amazon. We have the capacity to maintain and even expand this volume, ensuring our growth through successful projects’.

Andrés Posada, Production Manager, added: ‘We specialize in producing more with less, delivering top-tier projects at a fraction of the standard cost in developed markets. Additionally, our productions are becoming increasingly sustainable—for example, replacing traditional power generators with solar panels. We are also leveraging tax incentives, such as the Colombian government’s 25% reimbursement program. This strategy will continue to drive our efficiency and growth’.

Shows

RCN Estudios

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We are a content generation company based in entertainment. We produce high quality audiovisual content for the national and international market. Our digital ecosystem has more than 13 million monthly users in our portals and more than 250 thousand users on mobile apps, which consume more than 60 million page views and more than 138 million views of our video content.

We also have 2 television channels in Colombia (RCN Nuestra Tele, RCN HD2) and 3 international channels (Nuestra Tele Internacional, RCN Novelas and NTN24). On social networks, more than 80 million people follow us and subscribe to our channels, so we have a reach, in Colombia, of approximately 37 million people per month with a coverage of 71% of the Colombian population.

Our trajectory of more than fifty years in the television industry, has established us as a benchmark in the production of great stories such as “Yo soy Betty, la fea”, “Café, con aroma de mujer”, “La viuda de la mafia”, “Hasta que la plata los separe”, “Los Reyes”, “Pura sangre”, “A corazón abierto” “Rosario Tijeras” and “Amor sincero” among many others.

RCN productions have reached more than 180 countries, we produce more than 3,600 hours of fictional content per year, and we have the capacity to simultaneously produce 5 series or telenovelas, 3 entertainment programs and 3 live interviews, as well as news and sports. We have one of the largest catalogs in the industry in Latin America, which exceeds 19 thousand hours.

At RCN we have 45 AVID editing rooms, 10 audio rooms, 5 mobile units with state-of-the-art equipment, which place the production company at the forefront of technology to produce content with the highest quality standards. We also have the invaluable legacy of the unpublished works of one of the greatest writers in Latin American television: Fernando Gaitán.

Contacts

Luisa Fernanda Pérez

Lina Maria Waked

Maria Lucía Hernández Frieri

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