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Content Europe: SIC lleva “Broken Promise” a Hungría

La distribuidora portuguesa presenta su catálogo en Content Europe con foco en adaptaciones y lanzamientos multiplataforma.

SIC International Distribution consolida su expansión internacional con el estreno de “Broken Promise” en Hungría. La telenovela portuguesa, conocida localmente como “The Price of a Promise” (“Az ígéret ára”), debutó el 30 de marzo por la señal Duna y se emite de lunes a viernes a las 13, ampliando su alcance en Europa del Este.

Adaptada del formato turco “Ruthless City”, la ficción —titulada originalmente “A Promessa”— se posiciona como uno de los dramas más sólidos del catálogo de SIC. Su llegada a Hungría, sumada al reciente estreno en Dori TV, confirma la apuesta de la compañía por historias de fuerte impronta narrativa y atractivo universal.

En paralelo, el equipo comercial de SIC dirá presente en Content Europe, que se realiza en Lisboa del 21 al 23 de abril, donde buscará reforzar vínculos y avanzar en su estrategia de ventas globales.

Entre los títulos destacados figuran “Chapters of Life”, adaptación del éxito de Globo “Páginas da Vida”; “Vitória”, basada en la serie turca “Gülperi”; y “Azul”, producción original de Opto que debutará en la plataforma de streaming de SIC durante la misma semana del mercado.

Con este portafolio, la compañía reafirma su enfoque en modelos de distribución innovadores y alianzas con jugadores globales como Disney+ y Prime Video, al tiempo que diversifica su oferta de ficción con propuestas contemporáneas.

Listing

RED MOON – NEW GENERATION

SERIES | DRAMA | ADVENTURE | FANTASY | ROMANCE 10 EP x 35’

Red Moon – New Generation brings together vampires, werewolves, mermaids, and humans in a new adventure.
Seventeen years later, Afonso and Isabel are married, live in Sintra, and have a daughter – Sofia. At age 17, the young girl finds out she has supernatural powers inherited from her parents. After they go missing, she sets out on a journey to find them, guided by Hélio, her godfather and an expert on mythology and supernatural. She will face magical creatures such as vampires, werewolves, mermaids, and gorgons, and finds herself at the heart of a prophecy linked to the awakening of Magnus, an evil spirit.

VITÓRIA

TELENOVELA DRAMA TBC 220 EPS x 45’

This powerful and emotional drama follows the story of Vitória, a mother separated from her children by a web of lies and manipulation. After the tragic and mysterious death of her husband, Vitória faces the powerful Mendonça family in a visceral struggle to win back the love and custody of her children. “Vitória” is a story about resilience, courage, and the purest of feelings: a mother’s love.

THE LAST WILL

TELENOVELA – DRAMA TBC 220 EPS x 45’

The Last Will is an intense and emotional family saga, where secrets from the past, ambition, love and betrayal become entangled.
The story follows Sofia, a woman whose life is turned upside down by an unexpected inheritance, triggering a series of conflicts and surprising revelations.
From the first episode, The Last Will has consistently performed well. This solid audience engagement reflects the high-quality production standards and the gripping narrative, with multiple emotional layers.

BROKEN PROMISE

TELENOVELA – DRAMA – TBC 140 EPS x 45’

Based on a Turkish script from Kanal D, the story focuses on the relationship between two families who end up involved in a secret deal, giving rise to conflicts, but also forbidden passions tangled up in a complicated plot. Two sisters in conflict, two cousins with a score to settle and a lot of feelings running high.
Betrayals and conspiracies will unfold around it and bring to light the best-kept family dirty secrets.

SIC Distribution

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SIC Television was launched in 1992 as the first private Channel in Portugal incorporated in Impresa Media Group.

Along with free to air SIC, Impresa also owns 7 Cable Channels under the SIC brand: SIC Noticias (24 news), SIC Mulher (female audiences), SIC Radical (male audiences), SIC K (kids), SIC Caras (entertainment and lifestyle) and SIC Internacional (communities abroad).

Publications Expresso (newspaper) and Blitz (music magazine) are also part of the media group, as well as the streaming platform OPTO, launched in 2020.

SIC International Distribution is Impresa’s content and channel distribution department. As a broadcaster SIC produces and distributes worldwide a wide range of content produced daily on a B2B and B2C model. Also, SIC produces and distributes internationally Portuguese language channels to reach Portuguese speaking audiences and the Portuguese communities living abroad.

Rua Calvet de Magalhães, 242, 2770-022 – Paço de Arcos, Portugal| | +351 214 544 000  |  sales@sic.impresa.pt | Visit 

Contacts

CARLOTA VIEIRA
SALES MANAGER
ANDRÉ SANTOS SILVA
SALES EXECUTIVE