Producing over 5,000 hours of prime-time content each year in more than 10 countries, Acun Medya is one of the top producers from Turkey. The company is maintaining a constant search for new ideas and creating original content to entertain our global audience, and that’s why it’s participating in MIPCOM 2023.
In a talk with Prensario, Ebru Atasav Tahranci, CEO, commented about the plans for the next year: ‘While continuing our productions worldwide and fulfilling the expectations of our audience, we made it our priority to work on new ideas and formats and make 2024 a year of creation for us’. The exec assured that for 2024, their focus will be implementing new formats and ideas across various countries while continuing their global productions.
At the market, Acun Medya is promoting Exatlon, which the CEO named its ‘key content’ which they want to spread in more and more markets: ‘We believe it can be a new era of sports and entertainment coming together with an international competition ground’.
At the same time, Atasav Tahranci said that they are also working on new formats, however, she said ‘it’s a bit early to share details’. ‘We’re excited to surprise our audience with a wide range of content, including our brand-new series, Enemy of Love, launching next month on TV8’, added.
Regarding IPs, Acun Medya is a powerhouse that develops innovative and creative ideas, so the executive expressed that the biggest challenge is to bring these ideas to reality and create proven success. ‘Dreaming something and creating is very difficult, needs a lot of inspiration and time but realizing them as you dream, I believe is much more difficult. That needs a lot of expertise, hard work, and effort. So many ideas disappear, without even having a chance to be implemented and reach the audience’.
One of the highlights of its production units is the one located in the Dominican Republic, that currently hosts many of its turn-key reality productions. ‘This year we are planning to open it for other productions also as we want to have valuable and innovative ideas to find a chance to be implemented and meet the audience’.
