The Mediapro Studio - Prensario Zone

Balba Camino, nueva líder de Mediapro Events

Balba Camino regresa al sector de eventos para asumir la Dirección General de Mediapro Events, sumándose al equipo liderado por Mariano Rodríguez. Tras dos años en Acciona Cultura, Camino afronta el desafío de consolidar y llevar a la compañía a un nuevo nivel de excelencia y reconocimiento en el competitivo mundo del marketing experiencial.

‘Llego con la ilusión y energía para fortalecer una unidad que ya vibra con intensidad y con el reto de multiplicar el talento, proyectar ideas ambiciosas y hacer realidad lo aún no imaginado’, declaró Camino. En su visión, “las marcas ya no pueden conformarse con ser vistas, deben vivirse; nuestra misión es crear experiencias únicas, relevantes y transformadoras.”

Mediapro Events, integrada en Mediapro Experiences, es una apuesta estratégica del grupo para la industria MICE, un sector en auge y cambio constante. Con apenas cuatro años, ya ocupa el cuarto lugar en el ranking de marketing experiencial de El Publicista y ha ganado más de 20 premios. Su portfolio incluye eventos emblemáticos como las galas Poty y Premier de los Latin Grammy en Sevilla, la ceremonia de apertura de la Copa Mapfre 2025 y la estación de Navidad en Puerta del Sol.

La llegada de Balba Camino marca un paso estratégico para impulsar la creatividad, tecnología y narrativa, consolidando a Mediapro Events como un referente global en innovación y calidad dentro de la industria.

Products Highlights

Quiet

March, 2020. The streets of Barcelona are empty. You can only find police, deliverymen, and ambulances outside. And a homeless man is murdered on these deserted streets in his sleep. The first in a series of crimes that all follow the same pattern: always homeless, always while sleeping, always with extreme brutality.

Celeste

Celeste, a worldwide music sensation, is not the main focus of this story, despite her fame, perfume line, and brand deals. The spotlight is on Sara Santano, a treasury inspector who has spent over 30 years collecting taxes. As she prepares for early retirement, Sara is given one last mission: to prove that Celeste has spent 184 days in Spain, making her liable for €20 million in taxes. To complete this high-stakes task, Sara must put her personal life on hold and track Celeste’s every move, uncovering where the star has truly been living.

The Head T3

After the failure of Arthur’s experiment, his daughter Rachel, funded by the head investor Laurent, sets up a base in Bir Tawil, a lawless and completely isolated territory in Africa, to investigate how to eliminate the toxin that makes the algae poisonous and finally solve climate change. After genetically modifying it and testing it on animals, the time comes to try it on people. They will pay 5 guinea pigs to drink several doses of the water with the algae to prove that it is safe for humans, but what Rachel doesn’t know is that Maggie has made a deal with Laurent to join the trial as a doctor on the team. Everything seems to be going well until a new murder and a new missing head unleash the nightmare all over again.

The Famous Five

The series follows five daring young explorers as they encounter treacherous, action-packed adventures, remarkable mysteries, unparalleled danger, and astounding secrets in an unforgettable odyssey that evokes the power of camaraderie between the fearless young heroes.

Las Bravas

Las Bravas from Playa Ángel are a small second division women’s soccer team with more passion than talent. The girls enjoy soccer in between their studies, the beach and the field when Roberto Casas, who was the best player in the world, crosses their lives. A bitter and narcissistic drinker who returns to the town where he was born, haunted by debts and scandals. Fate makes Roberto the new coach of the team (removing Sebas from the position, his childhood friend) where he discovers that one of the players is his daughter. Together with Las Bravas, Sebas and the rest of the town, Roberto will have to redirect his life, recover his love for football and become the father of a girl he doesn’t know while he helps them become the best players in Mexico.

About THE MEDIAPRO STUDIO

THE MEDIAPRO STUDIO es una fábrica de creación, producción y distribución de contenidos encargada de la implementación de proyectos globales de alta calidad, desarrollados en asociación con algunos de los talentos españoles e internacionales más reconocidos. THE MEDIAPRO STUDIO cuenta con 36 oficinas alrededor del mundo desarrollando y produciendo contenidos, series, películas, programas de entretenimiento, formatos cortos y documentales.

Sales Executive

Ana Luisa Sánchez

Sales Manager - Asia, Baltics & CIS.

Javier Esteban

International Distribution - Content strategy, Coproductions & Acquisitions