The O4 Media: from APAC to the world and vice-versa

The O4 Media (Singapore) is debuting this ATF Online+ in the global marketplace. Headed by Gary Pudney, Founder and Managing Director, the company has built a truly global network with executives and contents from around the world with international distribution rights.

Gary Pudney, Founder and Managing Director, O4 Media

‘Despite launching O4 Media less than 6 months ago, this year’s ATF is our official introduction into the Asian market. We focus on sourcing and selling content from the East to West and West to East, with our current focus aimed at Asia, Europe, and Latin America and we are really looking forward to our first ATF. As we slowly move out of COVID restrictions this year, we are anticipating OTT players to be fertile ground for new business, with our estimates indicating there are over 75 operators in Asia alone, demonstrating strong acquisition budgets also’, explained Pudney.

The company is launching top five formats, starting with Vera’s Revenge (8x’52), a Russian drama series about a 23 years old lady that is trying to cope with studies and being both mum and dad to her brother as their parents died not long ago. Then Maxim comes into her life. He is a businessman in the construction and real estate development business. Passionate, charming, and rich, she Vera falls for him right away. But romance turns into tragedy as Maxim and his partners masterminded a huge financial fraud and made Vera the scapegoat.

Hydeout is a premier entertainment and music event. Across 45 exclusive episodes, this virtual project set both on location and in the metaverse, features 45 of the world’s biggest electronic, Urban and hip-hop artist icons over 36 hours. The all-encompassing online, on ground and onscreen experience harnesses NFT monetisation opportunities as well as brand engagement avenues. On location cinematic episodes feature artists such as DJ Snake, Sam Feldt and Flux Pavilion whilst virtual environments include Rita Ora, G Eazy and Wiz Khalifa all furnished with World Class sound, effects and lighting production works.

Top of the Class (400x’52) is a kids gameshow in Belarusian, Latvian, Lithuanian languages. Audience watches amazing kids become the superstars of their school and the whole country on television. It’s a nationwide search for the brightest kids from 5th to 12th graders. One the longest running quiz shows in Lithuania, celebrates the smartest children as they then become superstars of their school and the whole country by competing in a fun yet venturesome show. In addition, viewers at home can compete by app while the show airs the board game anytime, anywhere.

Three Star Bar (6x’30) is a Japanese drama. Quietly situated in a corner of Nishi Ogikubo in Tokyo is the Three Star Bar. It’s a small place run by three former high school classmates: Ryoichiro Amamiya the good-looking bartender, Satoshi Nakauchi the silent chef, and Naoki Kobayashi the owner.

Lastly, the lifestyle Operation Transformation (8x’60). It is not a weight loss competition. There are NO winners or losers. This is the story of 5 very ordinary people, who are overweight and unhealthy. These 5 very normal people are selected to become Leaders. They will embark on an 8-week plan to improve their health, lose weight and become happier.

‘This is more than a TV format: it is a national event. Online communities spring up where people following a certain Leader can share their difficulties and support each other. This cross-media format is a movement that challenges a whole nation to join a campaign for better health and happiness’, finalized Pudney.