Vuulr, the global online content marketplace for film and T.V. rights that connects buyers and distributors worldwide, announced today that it is now selling annualised 10,000 hours of content based on Q3 2021 results to date as usage of the platform continues to accelerate.
‘While creating deals the traditional face-to-face way isn’t going away, Vuulr is adding another tool to our arsenal in how we ultimately distribute our content’, said MAGNETFILM MD, Georg Gruber. ‘It has helped us connect with hungry buyers from around the world, looking to expand their content libraries to fulfill their consumers’ increasing demand for international content’.
Based in Berlin, it currently has 53 unique titles comprising 95 hours of factual content listed on the Vuulr marketplace, including popular titles Dear Future Children and Come Back Anytime. Using Vuulr, the company has recently completed licensing deals with buyers in the USA, UK, India and Mongolia, totaling 31 hours of content.
Insight TV (Netherlands) sold over 80 hours of content to U.S.-based Curiosity Stream, comprising 10 titles including Secrets Of The Brain (two seasons), Extraordinary Humans and The Demolition Man. It also sold 23 titles totaling 100 hours of programming to a passenger experience company that delivers digital entertainment in luxury cars based in the USA.
Vision Films sold 120 hours of content to a USA based OTT service. In total, the independent distributor has sold over 300 hours of content to buyers in Portugal, Latvia, Australia, Israel and USA. NFB sold 24 hours of content to buyers in the U.S., Australia and even in Canada via Vuulr; Mediaquiz International (China) sold 225 hours of content to an India-based OTT service; Bell-Phillip TV Productions (USA) sold 98 hours of programming to a different OTT service based in India; and Blue Media (Turkey) sold 88 hours of content to buyers in Bosnia, Herzegovina and Mongolia, including the hit Mandarin series Tribes & Empires.
Vuulr CEO Ian McKee commented: ‘We are seeing that demand for international content is at an all-time high. Our platform overcomes the barriers of distance and time zones and connects great content with buyers at traditional broadcasters as well as streaming platforms globally. We are making it easier and faster for buyers to discover and acquire great content from anywhere in the world’.
‘We reduce the friction in the sourcing, evaluation and acquisition process, which enables deals to close in, on average, 10 days on the platform. For Sellers, we’re excited to work complementary to their current distribution, enabling them to reach regions and find new opportunities, generating new-found incremental revenue’.
There are currently over 30,000 unique films and T.V. titles available on Vuulr, amounting to more than 170,000 hours of content from 7,000 sellers in over 120 countries, offering buyers a convenient, single destination for content discovery and acquisition.
