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What do the buyers want at MIPTV?

Fabio Mastrapasqua, editorial manager, Luca Pelusi, senior acquisition manager, both from Sky (Italy); Giannina Antola, head of sales, Cake (UK); Giacomo La Gioia, editorial manager, Laura Nespoli, senior programming manager, Constanza Bombarda, heaf of FTA, all from Sky (Italy).
Anna Lopez, producer, Cristina Rivas, sales executive, Eric Dexeus, Head of non-scripted entertainment, Nuria Castejon, Head of factual and docuseries, Adria Serra, content director, all from Tv3 Catalunya.

Prensario has made a survey among buyers attending MIPTV, about their acquisitions priorities. Answers? Sandro Sgrulloni, WBD Italia: ‘Fiction crime series and animated series for kids’. Gui Barros, Globo TV, Brazil; ‘At MIPTV we’ve looked especially for dating realities, game shows with play along elements and also family entertainment shows, for broad audiences. In fictions, rom-coms and dramas’. Tatiana Shliapnikova, MDC Armenia: ‘Female oriented stories, from different genres’. Erika Tothova, TV Joj, Slovakia: ‘European series from fresh origins, plus feature films’. Guillermo Sierra, HITN (USA): ‘As usual, lifestile, documentaries and kids programming’.

Anais Malvoisin, TV Monaco: ‘Series, films, shorts, docs, nature, wildlife’. Laura Montero, RTVE, Spain: ‘Procedural light for free TV, variety for the platform’. Mizaki Nansai, Nippon TV, Japan: ‘Non-fiction, funny TV, feel good programming’. Doris Vogelmann, V-Me (free TV, USA): ‘Preschool, animals and investigation’. Yesim Sezdimez, Kanal 7, Turkey: ‘Asian dramas from Korea, India. Unscripted formats from the world. Female daily programming’. Aldo Di Felice, TLN, Canada: ‘Lifestyle: travel, sports, and the new hit of course’.

James Change, Tempo, Taiwan: ‘New dramas, feature films, for broadcasters; kids content, as I provide Nick channel‘. Nuno Vaz, RTP, Portugal: ‘We see very cheap or very expensive unscripted formats, we look for the middle’. Gordan Bobinac, KIP Croatia: ‘Content to develop FAST channels in CEE’. Dragan Petrovic, VT, Serbia: ‘Product to sell per very low price in CEE places where nobody else arrives. We sell even per week’. Manuel Villanueva, TV UNAM, Mexico: ‘Docs of Science, Culture, History. Difficult to find nowadays’.

Nicolás Smirnoff