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Philippines: GMA Network to add Star Cinema movies in a historic deal with ABS-CBN

GMA Network and ABS-CBN has sealed a strategic and historic deal that see GMA-7 to licence some of the most popular movies from the label, including Alone/Together, How to Be Yours, Till My Heartaches End, Ang Babaesa Septic Tank and Ang Cute ng Ina Mo!, among many others.

Gilberto R. Duavit, the President and COO, GMA, and Carlo L. Katigbak, President and CEO, ABS-CBN

GMA Network hosted a historic contract signing with ABS-CBN to license some of Star Cinema’s well-loved movies. Present during the virtual event were the President and COO, Gilberto R. Duavit, Jr.; EVP and CFO, Felipe S. Yalong; GMA Network Films, Inc. President and Programming Consultant to the Chairman and CEO, Atty. AnnetteGozon-Valdes; First VP for Program Management Department, Jose Mari R. Abacan; VP for Corporate Affairs and Communications, Angel Javier-Cruz; Assistant VP For Program Management Department, Mitzi Garcia; and Assistant VP for Corporate Communications JojoAquio.

From ABS-CBN were Chairman Mark Lopez; President and CEO, Carlo L. Katigbak; COO for Broadcast, Cory V. Vidanes; Group CFO, Ricardo B. Tan, Jr.; Managing Director of ABS-CBN Films Productions, Olivia Lamasan; Head of International Sales and Distribution, Pia B. Laurel; VP of Corporate Communications Kane Errol C. Choa; PR Director, Christelle Belmonte; and PR Manager, TonichiTataro.

Duavit believes that the partnership is mutually beneficial for both companies: ‘To us, we are very pleased because the significance of our partnership today ushers in the possibility of a far broader set of conversations, potential partnerships and cooperation that will have the benefit not only mutually to GMA and ABS-CBN but as importantly, if not perhaps  more importantly, to the benefit of the public we both serve – the Filipino viewer. Looking forward, since we have as they say, broken the ice, there is great optimism that these conversations will start and continue, and we look forward to the possibility of this type of an opportunity again moving forward’.

Katigbak said that he is hoping to bring Star Cinema movies to more viewers through this partnership: ‘Every storyteller’s dream is to have as many people as possible experience their creations. Now, because of the kindness of our friends at GMA, we have the special opportunity to bring our Kapamilya stories to a new audience. We hope the Kapusos find joy and inspiration in viewing our Star Cinema movies and we also look forward to a new era of friendship and cooperation within our small industry’.