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NATPE Global 2024: The return of the king of content markets

With a strong lineup of conferences and with great expectations, Brunico will celebrate NATPE Global 2024. The long-awaited return of the content market that will take place from January 16 to 18, 2024 at the InterContinental Miami.

Claire Macdonald, CEO of NATPE Global

The trade event aroused great interest and expectation, including the confirmation of great attendees such as Mariano Cesar, head of general entertainment content at WBD LatAm and US Hispanic, Rolnald Day, president of entertainment and content strategy at NBCUNiversal Telemundo Enterprises, and Augusto Rovegno, SVP of content at ViX (TelevisaUnivision), Chris Williams, Founder and CEO of pocket.watch, among others.

Additionally, major North American studios confirmed their presence as exhibitors, including FOX Entertainment Global, Lionsgate, and Paramount Global.

‘Some of the world’s most influential buyers, creators and visionaries are included in today’s announcement,’ said Claire Macdonald, CEO of NATPE Global. ‘Our goal is to provide practical information and inform our audience about emerging trends that they can apply to their business strategies. There is no doubt that this group will deliver on this mandate and we are exceptionally pleased to have them join us on the main stage.’

Market program

The opening keynote will be given by Izzet Pinto, Founder and CEO, Global Agency. The visionary executive will take the stage to deliver a presentation on the most interesting and transformative topics currently reshaping the television landscape.

Also Chris Williams, Founder and CEO, pocket.watch, will star in a conference as the visionary leader at the helm of the largest independent studio of content for children and families. This event will offer a look at the journey of how the studio has transformed its digital content into global multi-platform franchises.

Likewise, it will have a panel focused on CCOs, “SuperCCO panel in Spanish” that was assembled and will be moderated by Nicolas Smirnoff, Director of Prensario International, where the “Chief Content Officers (CCOs)” of four of the main platforms in Latin America will analyze the challenges and opportunities they face every day.

‘Our vision of a global market based in North America is taking off, and the vote of confidence from these leading studios confirms it. NATPE Global is back and we are ready to reinvent its importance in the international industry calendar. “We couldn’t be more pleased with the momentum and support we are receiving,” Macdonald concluded.