The Brazilian delegation, represented by Brazilian Content association, returned strongly to MIPCOM Cannes 2024 with a group of 18 companies aiming to showcase the best content produced in the Latin American country.
This return of the organization, which represents Brazil’s independent audiovisual sector, follows the renewed support from ApexBrasil (Brazilian Trade and Investment Promotion Agency), through the Ministry of Development, Industry, Trade, and Services, with the goal of promoting Brazilian products and services abroad and attracting foreign direct investments.
With these 18 companies, a total of 27 delegates participated in the French market, standing out with a catalog featuring fiction, factual, animation, and other genres.
«We had very productive meetings at the event, even organizing direct encounters with similar producer associations from Spain, Argentina, and Japan, with the Spanish delegation (this year’s country of honor) being a particularly successful relationship.»