Africa, a big opportunity in content business

What can we say about the different regions at MIPLondon? Asia —with Korea, China and Japan on top— has led the exhibitor movement at the event, as we could see at the event. But on Tuesday there was , ‘The Best of Africa Content pitch showcase’, a good pitching about Africa, perhaps the region with more to develop about content business in the world. The initiative was pushed by Nigerian International Film Summit (NIFS) that also set up a ‘Creative Africa Content Pavillion’, at MIPLondon.

Uche Okocha, Trino (Nigeria): ‘We brought to London 6 different companies, from Nigeria and South Africa as first stage. Africa has always had unique stories, culture, style-life but now handles also production quality for the central markets. We’ve already had contents at Netflix, Prime Video, HBO, Canal+, etc. There are lots of content opportunities from and towards Africa nowadays’.