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We Love Entertainment: Elevando la barra del entretenimiento

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Desde hace años Carlos Mesber y We Love Entertainment han estado haciendo olas en el mundo del entretenimiento. Ahora con dos horas de programación diarias en TelevisaUnivision, con programas destacados como Siéntese quien pueda y Desiguales, la compañía ha… 

What do the buyers want at MIPTV?

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Prensario has made a survey among buyers attending MIPTV, about their acquisitions priorities. Answers? Sandro Sgrulloni, WBD Italia: ‘Fiction crime series and animated series for kids’. Gui Barros, Globo TV, Brazil; ‘At MIPTV we’ve looked… 

MIPTV 2024, wrap up: Hi MIPLondon

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MIPTV 2024 finishes today, with all the attention focused on the MIPLONDON 2025 basics that Lucy Smith, director of the MIP markets, announced yesterday with a press conference at midday and a close-up cocktail in… 

Disney: investors back CEO Bob Iger and board of directors

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Disney officially won its proxy fight, defeating activist investor Nelson Peltz‘s campaign to reshuffle the company’s board of directors. At the last annual shareholders meeting, it was announced that they voted to elect Disney’s full… 

ITVX: adapting to the streaming era

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From being ITV‘s Catch-Up platform to a complete streaming service, ITVX is the OTT of the British commercial network that was relaunched on the market more than a year ago with a view to diversifying… 

Paramount+ embraces key alliances to global reach

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Asia was the latest market where Paramount+ entered as part of its international expansion plan. The streamer entered the APAC region with a promotional agreement in an alliance with Formula 1, promoted by Marco Nobili,… 

FAST Networks: the rising stars of streaming

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In the ever-evolving landscape of streaming services, free-ad-supported TV networks, or FASTs, are seizing the spotlight once again. More and more people are establishing themselves in this TV model, either because of its access, because… 

The Wit’s trends: from nostalgia to interactivity

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In the ever-evolving landscape of entertainment, the quest for innovative content is ceaseless. The consuntancy firm The Wit, unveils the latest game-changers shaping the global consumption and production trends at this season. From reviving nostalgia… 

Global TV disruption: FAST services and tech new venues

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The global television market is undergoing an unprecedented transformation, with projections indicating exponential growth in the coming years. According to recent data from Business Wire, it is estimated that the market will have substantial growth… 

How sports broadcasters are capturing audience attention

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Since 2022, changes have been brewing in the way sports broadcasters conduct business, so they are facing the challenge of attracting audiences in a context where public channels have modest transmission rights, but where also… 

French audiovisual impacts on the global stage

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French cinema witnessed a resurgence in international acclaim in 2023, as indicated by key figures and trends across movie theaters, festivals, and SVOD platforms. Despite challenges posed by the COVID-19 pandemic, French films continued to… 

APAC video industry sees explosive growth

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The most recent report from Media Partners Asia Research Services ensured that the APAC region ‘continues to experience a secular shift from TV to online in terms of engagement and monetization’. Among the points that… 

Latam OTTs expand with local production

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According to the Inter-American Development Bank, 5.7 billion dollars were invested in audiovisual productions in Latin America and the Caribbean, promoting the creation of more than 1.6 million direct and indirect jobs. In turn, Brazil,… 

Gersh Agency: perspective on direct-to-consumer engagement

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As one of the major talent agencies in the U.S., Gersh represents a diverse array of artists, including actors, writers, directors, and producers, across various entertainment platforms. In 2023, an equity investment from Crestview Partners… 

Rakuten TV: leading the European path in FAST streaming

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Owned by Rakuten Group (Japan), Rakuten TV is one of the longest-running platforms in the global market, having a large presence in Europe, available in 43 countries, operating TVOD, AVOD and FAST models, being the… 

Movistar boosts new content solutions

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Telefónica continues to stand out in the Ibero-American market with a robust connectivity and entertainment offer. In the words of Gonzalo Arrisueño Labarthe, content director for the region, we explore Movistar’s commitment to programming and…