Saltar al contenido

Mipcom 2025 - Iberseries

Mipcom 2025

Mipcom 2025, wrap-up: not bigger, but better
MIPCOM 2025 has deployed an important edition this year. More for quality than volume of business. It is true what Lucy Smith, director of the event at RX FRANCE, said at the closing conference. This was the first time that YOUTUBE played a leading role in Cannes, and the first Brand Storytelling Summit, to involve advertising brands into content development to afford productions…

Mipcom 2025: YouTube vs. Tiktok, the future to come
MIPCOM 2025 comes to an end today, with the booths opened till midday and the last meetings till early afternoon. Yesterday organizer RX FRANCE announced 10.600 delegates, vs. 10.500 in 2024, among other interesting figures. PRENSARIO will develop its own wrap-up tomorrow, today it is important to comment the battle -now playing!- that will define the future of digital content business: YOUTUBE vs. TIKTOK.

Mipcom 2025: content business gets vertical
MIPCOM 2025 continues with its very particular shape this week: many people said that Tuesday had more participants than Monday, which is completely unusual. Today (Wednesday) organizer RX France announces the wrap-up of the event, so let’s wait for the official numbers. In fact, it is not important to have more or less people, more relevant is to have fresh initiatives to push business up. And one of the top ones globally this year is the ‘vertical’ short content for mobile platforms.

Mipcom 2025: practical strategies to surpass current content challenges
MIPCOM 2025 is taking place in Cannes with a different shape: there are less people per company, but the important ones present, many companies or executives are back after years, and there are more participants from emerging regions, as Africa. So, we have a more exclusive, with better density of decision makers, and more varied event this year… 

From MIPJunior to Mipcom 2025: what to know to have a good market
MIPCOM 2025, the top worldwide event of the content calendar, starts today in Cannes, France, with very good expectations, after a MIPJUNIOR, the kids-oriented pre-event during the weekend, that was clearly better both in traffic and energy. From one event to the other, the main focus is the same: how to use the new tech tools -mainly YOUTUBE and Artificial Intelligence (AI)- to empower traditional business and take it to the next level.

MIPJunior 2025, boosted by former outsider, now core segments
MIPJUNIOR 2025, the kids-oriented pre-event at MIPCOM, runs the weekend with a renewed outfit: it is held now at The Palais and is powered by segments that in the past were outsiders but now are core to generate fresh business, as mainly YOUTUBE -which sponsored the ‘welcome party’ yesterday- toys and gaming, that provides both brands and tech solutions to improve content ventures. And we have the Artificial Intelligence (AI) of course, which generates a strong debate about how far it can penetrate content issues. This is a moment to pay attention and evolve.

MIPJunior 2025: focus shifts to creator economy, AI, and responsible digital design
MIPJunior is set to open its doors today until tomorrow Oct 12, at the Palais des Festivals in Cannes. The event, serving as a prelude to MIPCOM Cannes, expects approximately 900 delegates, including over 260 buyers from more than 60 countries. The market has already cataloged over 600 titles for its content library.

Iberseries 2025

Ibserseries & Platino Industria abre su edición 2025 con foco en las alianzas internacionales
Iberseriesinauguró su quinta versión, abriendo su primer día en el Matadero de Madrid, convirtiéndolo nuevamente en el centro de atención de la industria audiovisual iberoamericana. Con la visión internacional que siempre ha destacado a este mercado, la integración de compradores asiáticos provenientes de India, Corea y China supone un hito sin precedentes para la industria audiovisual, que en esta versión está dando cita a más de 2.300 asistentes y 1.300 empresas del sector.

Iberseries & Platino Industria 2025: la estrategia de expansión global domina agenda del primer día
Matadero Madrid se convierte hoy, 30 de septiembre, en el punto de encuentro ineludible del sector con el inicio de la quinta edición de Iberseries & Platino Industria, el mercado que se extenderá hasta el 3 de octubre. La cita, organizada por EGEDA y Fundación Secuoya con el apoyo de FIPCA, la Comunidad y el Ayuntamiento de Madrid, reúne a creadores, productores, plataformas y televisiones internacionales con el objetivo de trazar una hoja de ruta para los desafíos de la industria.