Key insights from Glance at Pre-MIPTV weekend: the rise and shift of factual content

Yesterday, during the second day of the Pre-MIPTV weekend, Glance presented a trends session focused on factual and non-scripted content, where he highlighted the growing interest of linear and digital players in this content, but specifically, in key themes.

However, Beatrice Rossmanith, Head of Global Business, reported that the number of non-scripted series released in the last 12 months has decreased, from 6,614 in 2022 to 5,921 last year, this represents a 10.5% decrease. She explains that this is due to changes in the industry, whose companies have been unified, but above all that, the number of production companies is moving from linear channels to delivering finished titles to platforms.

True crime continues to be the dominant theme, with more than 400 award-winning titles in 2023. And precisely thanks to these themes, factual content continues to be the one that performs best in 2 out of 5 territories.

In addition to true-crime, documentary titles on sports, culture, music, and the arts have grown in demand from the audience and from streaming platforms. While on the linear channels, history, and society documentaries are the most in demand.

In terms of business models, the consulting firm has observed that in terms of true-crime, multi-platform agreements have grown, which has represented opportunities for the FAST and AVOD segment, where YouTube has been one of the great beneficiaries. Missing, Presumed Dead (10×60′), signed a windowing agreement on A+E Networks EMEA and on the FAST channel FD Crime.